What Are the Benefits of Reviews?
Find out why Reviews are so important.
Tour reviews play a big role in attracting more travelers. Statistics show that tours with more reviews tend to receive higher traffic and more bookings on TourRadar.com Marketplace.
That’s why reviews are a key part of the Tour Score initiative, our quality ranking system for tours on the Marketplace. Reviews build trust and help your adventures stand out.
✅ Good to know:
You can collect reviews from any traveler who joined your tour—not just those who booked through TourRadar. Our White-Label Review Tool makes it easy to gather reviews from all past travelers.
For more tips on how to make the most of your TourRadar reviews, please read below.
White-Label
With our White-Label Review Tool, you can invite all your travelers to leave reviews, not just those who booked through TourRadar. The review form shows your branding only, so it looks and feels like a direct request from your company.
How it works:
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Travelers answer two short questions:
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One review appears on TourRadar.
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The second is a company-specific review just for your use.
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The company review is not published on TourRadar and is SEO-safe to reuse on your own website.
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You can safely copy and share these company reviews on your website without risking duplicate content issues on Google.
🎥 Watch the video tutorial below or read Send Review Invites for step-by-step instructions.
Get Your Guides Involved in Collecting Reviews on Tour
Your tour guides can play a key role in gathering great reviews!
Here’s how:
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Make sure each guide has a Guide Profile set up on TourRadar
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Guides can share their personal review link with travelers
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Or, provide an internet-enabled tablet so travelers can leave a review on the spot, while the experience is still fresh.
This personal touch often leads to more detailed, positive reviews.
Manual Reviews
To protect the integrity of the TourRadar platform, manual submission of reviews is not allowed.
All reviews must be submitted by the traveler using one of the following verified methods:
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A Facebook profile
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A Google account (Google+ Profile)
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A verified email address
⚠️ Important:
Never submit a review impersonating a traveler. Doing so will result in the review being removed and may lead to account suspension. TourRadar has a zero-tolerance policy for fake or misleading reviews. For more details, see our Review Moderation policy.
Reviewing Multiple Tours
Traveler who have travelled on multiple tours with your company are welcome to review all the tours that they have travelled on. This will be monitored through our Review Moderation process.