How to Add a Promotion?
Add a promotion by following the steps below.
Offering promotions is a smart way to stand out in the TourRadar Marketplace.
Discounts help your adventures grab attention and convert travelers who are choosing between multiple options. Promotions are also a powerful tool for filling last‑minute availability, increasing visibility during quieter periods, and improving your adventure’s ranking in search results.
This guide explains the different ways you can create promotions on TourRadar and helps you choose the right setup for your goals.
Percentage discounts will apply to the total price, meaning the brochure price plus all room and traveler types added. This includes any solo traveler who books.
The 3 Ways to Add Promotions
1. Based on One Adventure
Best when you want full control over specific departure dates within a single adventure.
Use this if:
-
You want to discount only selected departures
-
Your departure dates are scattered (not continuous)
-
You need to exclude specific dates using blackout options
Learn how to add a promotion based on one adventure
2. Based on an Adventure List
Ideal for applying the same promotion across multiple adventures.
Use this if:
-
You want consistent discounts across several tours
-
Your departure dates fall within one continuous date range
-
You don’t need to exclude individual departures
Learn how to add a promotion based on an adventure list
3. Based on All My Listed Adventures
Designed for blanket promotions across your entire portfolio or selected destinations.
Use this if:
-
You want to run a global or destination‑wide sale
-
The same discount applies to all included adventures
-
You don’t need departure‑level exclusions
Learn how to add a promotion based on all listed adventures
Good to Know
-
⚠️ Maximum promotion validity is 3 months
-
❌ Promotions cannot be edited once created
-
✏️ To make changes, pause the promotion and create a new one
Pro Tip 💡 Lead‑In Deals
Lead‑in deals are a great way to offer higher‑than‑usual discounts on a small number of departures to drive urgency.
Example:
-
15% off an 8‑day tour (departing 26 March & 9 April only)
-
10% off the same tour (departing 1 December – 1 February)